Floor Graphics

Floor Graphics are a great form of in-store advertising. In retail premises, for example, floor graphics attract the attention of shoppers and are a great form of in-store advertising and can even be applied to direct shoppers to your doors. Great for indicating positions for customers to stand and follow towards paypoints.

Floor Graphics are  printed on a vinyl and then laminated with a nonslip laminate to insure that customers don't slip on the decals.

Various large brands use this as a very effective method of marketing, especially in retail stores where customers can be directed to their specific products. a Simple example of this is for instance placing Levi's decals on the floor leading customers from the entrance all the way to the Levi's in store. Customers considering jeans would automatically follow the Levi's decals and not be distracted by other brands.

The same way customers could be directed to specific departments, paypoints, etc. The possibilities are endless for effective direction and marketing whilst still serving a valuable purpose.